Caribbean Media Awards

September 17th, 2009 – Toronto, Canada

Dear members of the media:

On behalf of the Caribbean Tourism Organization (CTO), it is with great pleasure that we announce the upcoming Caribbean Media Awards ceremony scheduled to take place during Caribbean Week in Canada 2009, October 23 – November 1, 2009. The awards will be announced on Friday, October 30 during the Caribbean Media Awards Luncheon at the Fermenting Room, in the Distillery District in Toronto.

We’d like to ask for your help in celebrating your wonderful work and dedication to the promotion of the Caribbean by providing us with your most compelling media placements. We are also soliciting submissions from National Tourist Offices (NTO) throughout Canada and hope you will consider submitting your work directly to us for judging. The awards will honor the best of the best feature print and broadcast placements and photography from Canadian media outlets that have truly captured the essence of the Caribbean in their storytelling. The following media categories will be recognized:

1. Best Feature Article in a Consumer Newspaper – Canada
2. Best Feature Article in a Consumer Magazine – Canada
3. Best Feature Article in a Trade Publication – Canada
4. Best Online Feature – Canada
5. Best Feature Broadcast – Canada
6. Best Photograph in Conjunction with a Feature Article – Canada
7. Best in Show – Canada

We are in the process of enlisting a panel of judges from the hospitality, literary and media fields to judge each submission based on the criteria outlined in the attached document. All entries must be submitted to Lou Hammond & Associates by e-mail or regular mail by Friday, October 2 at 5:00 p.m. EST.

A full description of criteria and submission guidelines is included below. If you should have any questions, please feel free to contact me at your convenience. Additional information about Caribbean Week in Canada is available online at www.caribbeanweek.ca.

Sincerely,

Korin Lamourt, Account Executive
Lou Hammond & Associates
39 E 51 Street, New York, NY 10022
t: 212-891-0221
f: 212-891-0200
www.louhammond.com
www.twitter.com/louhammondpr

Caribbean Media Awards And Criteria

AWARDS:

1. Best Feature Article in a Consumer Newspaper – Canada
2. Best Feature Article in a Consumer Magazine – Canada
3. Best Feature Article in a Trade Publication – Canada
4. Best Online Feature – Canada
5. Best Feature Broadcast – Canada
6. Best Photograph in Conjunction with a Feature Article – Canada
7. Best in Show – Canada

CRITERIA:

• Submissions will be accepted for Canadian media outlets only
• Both English and French language submissions are welcome
• Publication of the work must have been between the dates of September 2008 – September 2009
• Maximum of two entries per person, per award category
• All entries must be submitted by Friday, October 2, 2009 at 5:00 p.m. EST
• Minimum circulation for newspaper and magazine entries is 10,000
• Media submissions should showcase creativity and thoughtful knowledge of the Caribbean region with a provocative story angle
• Award recipient agrees to allow his/her winning work(s) to be published in part or in whole on www.CaribbeanTravel.com. The winner also agrees to allow his/her photograph to be taken and utilized for publicity purposes.
• Awards will be presented at Caribbean Week in Canada on Friday, October 30, 2009 during the Media Marketplace and Caribbean Awards Luncheon at the Fermenting Room, in the Distillery District in Toronto.
• Transportation to Toronto for the luncheon is subject to the expense of the individual winner; CTO can assist by offering preferred hotel rates.

Guidelines for Submission:

• Nominations by National Tourist Offices (NTO), CTO members, CHTA Hotel members and qualified media will be accepted
• No fee is required to submit
• Articles may be submitted in the following formats:
  • One original tear sheet can be sent to:
    Korin Lamourt, Lou Hammond & Associates
    39 East 51st St. New York, NY 10022
  • Scanned versions of clips from the publication(s) in PDF or JPEG format can be e-mailed to: cwtsubmissions@lhammond.com
  • For all submissions, please list any additional media outlets where it appeared. (min. circulation of 10,000)
• Broadcast entries may be submitted in the following formats:
  • One hard copy of the script and three copies of the broadcast clip in DVD format can be sent to:
    Korin Lamourt, Lou Hammond & Associates
    39 East 51st St. New York, NY 10022
  • One electronic copy of the script and one digital link to the broadcast clip can be e-mailed to: cwtsubmissions@lhammond.com
  • All broadcast DVDs submitted should include date, time, station of broadcast and name of show (if applicable)
• Photo entries may be submitted in the following formats:
  • Three hard copies of the photograph and one original tear sheet of the publication can be sent to:
    Korin Lamourt, Lou Hammond & Associates
    39 East 51st St. New York, NY 10022
  • One digital photo and one electronic version of the publication including the photo in PDF format can be e-mailed to: cwtsubmissions@lhammond.com